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Asher Guitars

Asher Guitars

Asher Guitars and Lap Steels is a Los Angeles based boutique guitar company, dedicated to handcrafting outstanding quality instruments for all types of musicians. Bill Asher, the founder of Asher Guitars and Lap Steels, is considered a master guitar craftsman. Asher's 30-plus years in the industry has complied a long list of loyal clients including Zac Brown Band, Ben Harper, Fleetwood Mac, and Beck.

Asher Guitars and Lap Steels is a small, family-run company that is dedicated to old world lutherie techniques using hand tools, lots of elbow grease, and persistence combined with the accuracy of modern technology from power tools and CNC machinery. The beautiful blend of old meets new creates incredible sounding instruments with superior quality and look. Because Asher Guitars and Lap Steels is a small company, they are able to closely monitor their products and customer service, creating unparalleled personal experiences for their clients. Asher and his brother, Robert, also perform extensive restorations on vintage instruments and regularly maintain guitar collections for several of loyal clients. Asher's motto is: "These guitars are certified bad ass." And that's the truth!