NAMM | BELIEVE IN MUSIC
NAMM 2021 Believe In Music Week
The year's most important even moves online!
So you’ve probably guessed it. NAMM isn’t happening in the usual way. In response to COVID, the international trade show is going virtual.
The new NAMM Believe In Music Week is a five-day, online experience not just limited to the 120,000+ retailers, brand ambassadors, press personnel, and guests who usually attend the in-person convention in Anaheim, California. Instead, anyone can participate in digital presentations, interviews, artist performances, product demonstrations, and training sessions free of charge!
It’s all of the fun, fascination, and frenzied excitement of regular NAMM, but, you know, digital. Users can interact with retailers, request private meetings, explore the marketplace, attend events, even learn a thing or two.
As for us, we’ll be there, and we’ll keep you informed of all the best, brightest, and most bonkers new stuff like we always do, so keep checking in for more new product releases and announcements from the online frontline. We’ve got you covered.
THE LATEST GEAR NEWS!
IBANEZ BETS BIG ON BASS IN 2021!
Ibanez’s winter catalog is bursting with beautiful finishes and high-performance prizes. Basses lead the pack this year, beginning with an earth-shaking short-scale.
The Ibanez SR5CMLTD/SR4CMLTD Premium Limited Caribbean Islet Low Gloss’s panga panga/purpleheart neck and curly maple/ash/walnut body may look real laid back, but the dual Nordstrand Big Single pickups and custom 3-band EQ with mid frequency switch would disagree. Available in 4- and 5-string models.
Headstocks, who needs ‘em! The Ibanez EHB1005SMS Ergonomic Headless Bass 5-String Multi Scale brings back the lost look, adding a multi-scale roasted maple/walnut five-piece neck, roasted birdseye maple fretboard, and dual Bartolini BH2 pickups with a Vari-mid 3-band EQ and EQ bypass switch.
SYNTH AND DRUM EXCHANGE PARTAKE IN THE 2021 FESTIVITIES
Take your pick between Ludwig snare drums, featuring Brushed Brass and Brushed Copper Ludwig Acro snares, new for 2021, & Sequential’s Prophet-5 and Prophet-10 Desktop Modules downsize the historic Dave Smith-designed Prophet series of polysynths into compact, connectable studio staples made to fit right in!
SHOP FRESH GEAR
Related Posts
Yamaha | 2nd Generation Transacoustic Guitars
Yamaha’s TransAcoustic guitars are ideal for acoustic performers of all stripes, especially those who want to make every room they play in sound incredible! Now, Yamaha is making it easier...
Read moreFender | Vintera III Series
Step into Fender’s most iconic eras—without leaving the present. The Vintera III Series captures the evolution of ‘50s, ‘60s, and ‘70s Fender guitars and basses with unprecedented vintage accuracy, from...
Read moreIbanez | New 2026 Ibanez Electric Guitars
The Ibanez 2026 lineup has officially landed at Chicago Music Exchange, bringing a wide range of new electric guitars built for every style of player. From AZ and RG favorites...
Read more














